Services - Lythos Studios

WHAT WE DO

What is Fractional Marketing
& How can it benefit your business?

Providing only the services your business needs. : Your business may only need an Adwords Campaign, or it may only need branding on radio and/or television. Fractional marketing allows you to only purchase the specific marketing or advertising your company needs right now.

Clay Hamner, owner of Lythos Studios will meet with you for about an hour to determine or discover your immediate marketing needs. This complimentary meeting provides vital information for your determining the best strategy that meets your marketing budget. Fractional Marketing Services are as little as $300 per month, which provides two hours of meetings brainstorming for whatever project you need to complete. You may only need a blog for your website and need to discuss ideas about content. You may need a specific radio campaign for an upcoming event. Think of Fractional Marketing as hiring a part time marketing director. As your business grows, your marketing budget grows and this gives you the time to do what you do best: running your business.

Branding & Identity

Lythos Studios studies the client and its mission using focus groups and other methods depending on the project. These focus groups are key to discovering the reasons for the task and the optimal ways to accomplish it.

Developing a brand’s identity then commences, using the results from the focus group. Depending on the clients needs we may update or modify the brand, or create a new look. Each client is unique and treated accordingly.

Marketing & Campaign Monitoring

Google Analytics provides data pertaining to age, gender, location, and more. This remarkable platform is used for nearly every campaign. Linked to Adword campaigns it is invaluable for providing in depth information regarding the people searching for or using your website.

Web Design & Development

WordPress is employed for the bulk of our development work. It is search engine friendly, and most importantly it is compatible with all devices: PC, tablets, and phones. Google ranks websites higher when they are compatible with all mobile devices.

SEO & SEM

Search Engine Optimization (SEO) is a tour guide that brings traffic to your website, ensuring that it is easily discovered in the top search engines. This is not an easy process, as your website is competing with other sites for attention.

Search Engine Marketing (SEM) increases your presence in search results using different advertsing platforms, most notably Google Adwords. Creating search camaigns through the use of banner ads and displays using specific keywords are examples of how SEM can positively market your brand, products, and services.

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