David Gaston · 1stFirst degree connection President/CEO at Gaston Educational Consulting, LLC President/CEO at Gaston Educational Consulting, LLC
When our school division needed to identify its brand, Lythos presented us with an outstanding and comprehensive proposal that delivered! Over the course of a school year, Clay met with stakeholder focus groups throughout our community in informal, conversational sessions that provided a complete vision of our community, its strengths, and its opportunities. Using this information, Lythos was able to present to our School Board a complete picture of what our community felt were its most notable core beliefs, values. and passions behind educating its children.
From here, working with a graphic design team, Lythos produced a set of five options for tag lines and brand graphics that best captured this community input. These were then broadcasted to our community, using a social media community-wide selection campaign that allowed every citizen to select which graphic and tag line best represented the community's vision for their schools. The design and moniker that rose to the top became our new brand that proudly identified who we were and why we exist. Working with Clay and his team on this project was not only easy, but lots of fun, and produced a brand about which everyone was proud and invested.
Clay's work with our business website design has also been nothing short of excellent! The layout, design, and graphics that went into the site were all developed collaboratively, with Clay listening closely to the cues and messaging that identified our company's client services and support. Edits and changes were constant through this process, but the final site product was clean, informative, and easy to navigate. Regular updates and edits are always provided by Lythos in a timely and professional manner. It has been a positive, easy, and fun experience working with them through these projects!
Bill Bennett
Owner, IdeaWeavers, LLC
We are extremely happy with our website designed by Lythos Studios. Lythos was a pleasure to work with. They asked focused questions about our target clients, product and company and were able to craft a very clean and straight forward website design. I highly recommend talking to Lythos Studios if you need any help with Branding or Design. It was one of the best uses of my time in the 12 years I have owned IdeaWeavers.
Susan Gaston
Susan GastonSusan Gaston
President & Owner at The Gaston Group, LLC I have known Clay for several years and have had the pleasure of working with him in a variety of situations. We have worked together on projects where quick turn-around was imperative, and actions were needed immediately. He and his firm knocked it out of the park, and our client was thrilled. More recently, I hired Clay and Lythos to update and design a new website for my government relations firm, and to construct a corporate Facebook page. I have been so pleased with the results, and would highly recommend them to any individual or company, large or small, that needs a creative, honest, cost-conscious web and graphics designer. Clay and his team can produce solid results for you!
How We Work
Discover
We meet with all of the stakeholders in an organization; owners or board members, staff, teachers and/or students for example.
Research
We conduct research for who is the competitor(s) of your organization; your target audience and from within your organization.
Create
We create a plan based on your needs; advertising, web development, design, whatever!
Implement
We implement the plan we created to set your organization apart from your competitor(s). That may include any of the items in our wheelhouse.
Measure
Using any of our monitoring tools such as Google Analytics, foot traffic into your organization and sales or taxes collected during our implementation period. Then we adjust our plan to further enhance the results.